Exploring the Dynamic World of Email Marketing: Diverse Template Designs in Salesforce Marketing Cloud
Salesforce Marketing Cloud, SFMC Tips & Tricks

Proof multiple template variants in SFMC

2 minutes read

When working with dynamic email templates that can generate multiple unique variants of the email, you are most probably tasked to proof all the variants to your stakeholder for review. Create data extension When proofing email templates, traditionally, we select subscribers from production or testing data extensions used in the actual send. This process involves […]

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Export data with no access to sftp
ACC Tips & Tricks, Adobe Campaign

Export data with no access to sftp

3 minutes read

There might be situations where you need to extract data in Adobe Campaign, but you don’t have access to SFTP or the application server itself to fetch the file. In such cases, I’ll guide you through what we can do. Original question has been posted on experience league where various options were mentioned from which […]

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A futuristic server room with a central server labeled 'WS Proxy,' showcasing data streams passing through various filters labeled with data values like 'URL,' 'Protocol,' 'Payload Size.' Some filters display red warning signs indicating limitations. The background is filled with intricate networks of cables and lights, depicting a complex web server environment.
Marketing Automation, Salesforce Marketing Cloud, SFMC Tips & Tricks

WS proxy retrieve filter value limitations

2 minutes read

I have discovered that when using the WS Proxy Retrieve method in Salesforce Marketing Cloud, the Filter’s Value property has limitations. Let’s find out how we can mitigate them. After dedicating a couple of hours to debugging, I found that half of the records are lost and never queried from the database using the WS […]

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Adobe Campaign Classic tips
ACC Tips & Tricks, Adobe Campaign, Marketing Automation

Enable web application debug mode

less than a minute read

When developing a web application in Adobe Campaign Classic, it is a good practice to use debug mode to catch any errors that may occur in the development phase. If debug mode is not enabled, you may experience generic error messages intended for visitors to your web application. In order to enable it, we need […]

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Adobe Campaign Classic tips
ACC Tips & Tricks, Adobe Campaign, Marketing Automation

Pass custom variables to delivery template

2 minutes read

In your delivery, you can use different types of data that can be utilized for personalized content for your customers. To add a custom variable directly to the delivery from the workflow, you will need to Create delivery variables First, you need to create placeholders for delivery variables within your delivery template. These placeholders serve […]

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Salesforce Marketing Cloud Tips
Marketing Automation, Salesforce Marketing Cloud, SFMC Tips & Tricks

Error: Not all items were deleted

1 minute read

Yet another subtle error message, this one with a shy demeanor, may catch you off guard, particularly when you’re in the process of deleting a data extension. Its reserved nature might leave you hanging, wondering about the outcome and seeking further clarification. In such instances, it becomes crucial to decipher the message carefully to ensure […]

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Adobe Campaign Classic: Do loops in the workflow
Adobe Campaign, Marketing Automation

Do Loops in Adobe Campaign worfklow

4 minutes read

At times, there may be a need to execute the same workflow or its parts in loops. I’ll guide you through the process of creating your very own “for loop” within the Adobe Campaign workflow. loop While loop A “while loop” programming construct used to repeatedly execute a block of code as long as a […]

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How to extract data from adobe campaign classic
Adobe Campaign, Marketing Automation

How to extract data from adobe campaign

3 minutes read

Data analysts usually have their own analytics platforms where they sculpt raw data from various systems to create insights and nice charts for the management or quartely meetings. One way to extract data from the platform with little to no code is to use data extraction (file). What data are usually extracted? The most extracted […]

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Adobe Campaign Classic API
Adobe Campaign

Adobe Campaign Classic API

3 minutes read

My grandad used to say, ‘When there is a platform, there is an API.’ The same goes for Adobe Campaign Classic, which was equipped with its own programmable interface. With this, we can access various core functionalities of the platform, adding new integrations and functionalities In a world where mentioning API typically brings REST to […]

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