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How to Create a Marketing Campaign and Configure Its Flow in Marketing Cloud Next

Marketing Cloud Next organises a marketing initiative in a Campaign record and runs its messages through a flow attached to that record. The campaign groups the audiences, flows, content assets, and results, while the flow controls who enters, when, and what they receive. You create the record from the Campaigns tab, choose a flow template, then configure the segment, schedule, and message before activating. Segments and emails must be published…

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