Let me show you the essentials I use in my day-to-day adventures with Salesforce Marketing Cloud. As we dive into...

Companies face significant challenges when it comes to managing data silos within their CRM systems, Which hinders their ability to...

When you go hiking, it’s crucial to always take essentials with you to stay prepared for any situation that may...

Exporting data deltas from a marketing automation platform like Salesforce Marketing Cloud has been a widely discussed topic. I’ve seen...

I was recently asked about the purpose of a checkbox, and believe it or not, it turned out to be...

When the time comes, you will find yourself in a situation where you would like to set up query builder...

It was around 10 years ago when I first encountered the term ‘fork bomb’. I tried it, it worked, and...

If you have ever experienced troubles when referring to your content block within another resource, either an email template or...

When working with dynamic email templates that can generate multiple unique variants of the email, you are most probably tasked...

There might be situations where you need to extract data in Adobe Campaign, but you don’t have access to SFTP...