Data Spaces – Martech Notes https://www.martechnotes.com No opinions but facts, mostly Tue, 20 Oct 2026 09:02:06 +0000 en-US hourly 1 https://wordpress.org/?v=7.1.3 https://www.martechnotes.com/wp-content/uploads/2024/03/cropped-favicon-martechnotes-dot-com-32x32.png Data Spaces – Martech Notes https://www.martechnotes.com 32 32 Marketing Cloud Next: Business Units & Data Spaces https://www.martechnotes.com/marketing-cloud-next-business-units-data-spaces/ https://www.martechnotes.com/marketing-cloud-next-business-units-data-spaces/#respond Tue, 20 Oct 2026 09:01:59 +0000 https://www.martechnotes.com/?p=5971 Marketing Cloud Next uses business units to organise marketing operations and Data 360 Data Spaces to separate customer data. Each business unit maps to one unique Data Space, creating a defined relationship between the marketing team, its campaigns, and its data scope. Business units are useful for separating brands, regions, product lines or marketing departments. The architecture should be…

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