AI marketing – Martech Notes https://www.martechnotes.com No opinions but facts, mostly Fri, 17 Apr 2026 16:20:19 +0000 en-US hourly 1 https://wordpress.org/?v=7.1.4 https://www.martechnotes.com/wp-content/uploads/2024/03/cropped-favicon-martechnotes-dot-com-32x32.png AI marketing – Martech Notes https://www.martechnotes.com 32 32 HubSpot Launches AEO and AI Prospecting Agent in Spring 2026 Spotlight https://www.martechnotes.com/hubspot-launches-aeo-and-ai-prospecting-agent-in-spring-2026-spotlight/ https://www.martechnotes.com/hubspot-launches-aeo-and-ai-prospecting-agent-in-spring-2026-spotlight/#respond Fri, 17 Apr 2026 15:18:34 +0000 https://www.martechnotes.com/hubspot-launches-aeo-and-ai-prospecting-agent-in-spring-2026-spotlight/ HubSpot unveiled its Spring 2026 Spotlight this week, introducing two headline features: HubSpot AEO (Answer Engine Optimization) and a new AI-powered Prospecting Agent. The AEO tools are designed to help marketers optimize their content for AI-driven search engines and chatbots – a growing priority as platforms like ChatGPT and Perplexity reshape how buyers discover vendors.

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